Here at Dentsu Sports Asia, we pride ourselves as a unique sports and entertainment marketing agency. We have the right expertise to provide a “One-stop Sports Solution” for our clients as well. Our services include sponsorship sales, event management, athlete endorsements, bidding consultancy, legal advice, television production, broadcast production and sales of rights, as well as development and marketing of hospitality programs.  Our business areas cover Asia, Oceania, the Middle East, Turkey and Africa.

Corporate Data

COMPANY NAME Dentsu Sports Asia, Pte. Ltd.
CORPORATE REPRESENTATIVE President & CEO: Kunihito Morimura
OFFICE 1 Wallich Street #22-01, Guoco Tower, 078881 SingaporeTEL: +65 6438 4729 


As of October 2017

CEO’s Message

Kunihito Morimura
President & CEO

Dentsu Sports Asia (DSAsia) has seen much success since it’s inception in 2010.
We have made significant progress in both commercial and personal relations
with global brands and rights holders.

DSAsia has worked with notable sports luminaries, including Fabio Cannavaro
and Vincent Kompany.

DSAsia strives to develop new sporting and entertainment opportunities in the dynamic
region of Asia. We aim to promote a variety of both traditional and non-traditional sports
in our role as a one-stop integrated solution provider for sporting events in Asia.

To better service our clients’ comprehensive needs, DSAsia is gaining substantial presence
in emerging markets in Southeast Asia, as well as in the Middle East and Africa.

Furthermore, DSAsia will continue to explore new opportunities, especially in entertainment
in Singapore. Valuable properties such as the Wicked musical held at Marina Bay Sands, allow our clients to strengthen relationships with their client base.

Thus, DSAsia will continue to play a pivotal role in the marketing and sponsorship of sports and entertainment in Asia.



President & Chief Executive Officer,
Dentsu Sports Asia

Kuni Morimura has been a key member of the Dentsu Sports international team for over 17 years. He was seconded from Dentsu Inc. in 2010 as Chief Operating Officer to set up Dentsu Sports Asia, the sports marketing arm of the group that covers Asia, Oceania, the Middle East and Africa. He was promoted to President & CEO a year later. This is his second important overseas assignment having previously been seconded from Dentsu Sports to World Sport Group as Senior Vice President from 2005 to 2008. Morimura has tremendous experience in nearly all facets of sports marketing with a strong focus on sponsorship sales, activation, client services and sponsorship management.



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